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Authorized Channel AdvisoryShapoorji Pallonji Group
Salap / Domjur, Howrah, Kolkata Metropolitan Area

Shapoorji Pallonji Joyville Howrah
Where Aspirational Living Meets Engineering Excellence

A landmark integrated township by the Shapoorji Pallonji Group spanning 30+ acres on NH-6, offering 3000+ homes with seamless connectivity to Kolkata via Howrah Maidan Metro and Kona Expressway.

Land Parcel
3 acres (Phase 1) / 30+ acres (Total Township incl. Western Heights & New Phase)
Master Plan
Towers & Elevation
29 Towers (Phase 1) | G+18 to G+22 Structure | 20+ Towers (New Phase) | 2 Towers (Western Heights)
High Architecture
Residences
3,000+ Units (Phase 1) | 3,400+ Units (New Phase) | 240 Units (Western Heights)
Curated Density
Open Space
75%+ Green & Open Space across the integrated township
Landscape Greens
Clubhouse Scale
22,000+ sq. ft. Grand Clubhouse with multipurpose halls, gym, indoor games & banquet facilities
Lifestyle Hub
Possession Timeline
June 2020 (Phase 1 - Delivered) | May 2028 (Joyville Villa Phase)
RERA Commitment
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Shapoorji Pallonji Joyville Howrah
At a Glance

A structured summary of key specifications, verified against official HRERA filings and developer disclosures.

Developer Pedigree

Shapoorji Pallonji Group

Micro-Market

Salap / Domjur, Howrah, Kolkata Metropolitan Area

Primary Arterial Road

NH-6 (Bombay Road) / Howrah Amta Road / Kona Expressway

Total Land Footprint

3 acres (Phase 1) / 30+ acres (Total Township incl. Western Heights & New Phase)

Towers & Elevation

29 Towers (Phase 1) | G+18 to G+22 Structure | 20+ Towers (New Phase) | 2 Towers (Western Heights)

Residential Density

3,000+ Units (Phase 1) | 3,400+ Units (New Phase) | 240 Units (Western Heights)

Open Green Expanses

75%+ Green & Open Space across the integrated township

Clubhouse Scale

22,000+ sq. ft. Grand Clubhouse with multipurpose halls, gym, indoor games & banquet facilities

Construction Standard

RCC Frame Structure / Ready to Move (Phase 1) | Under Construction (Villa Phase)

Official Launch Date

2018 (Phase 1 RERA Registration)

Target Possession

June 2020 (Phase 1 - Delivered) | May 2028 (Joyville Villa Phase)

Official RERA Number

HIRA/P/HOW/2018/000164, HIRA/P/HOW/2018/000165, HIRA/P/HOW/2018/000281, HIRA/P/HOW/2021/001190

Master Plan & Craftsmanship

Design Philosophy & Builder Pedigree

Explore the architectural vision, developer execution credentials, and handcrafted interior specifications across three comprehensive pillars.

01
Architectural Blueprint

Project Concept & Master Plan

Biophilic Architecture

Engineered for maximum daylight penetration, dual-aspect ventilation, and panoramic green sightlines.
Shapoorji Pallonji Joyville Howrah is conceived as a self-sustaining integrated township spread across 30+ acres along the NH-6 (Bombay Road) corridor at Salap Junction. The master plan prioritizes biophilic design with over 75% open spaces, featuring landscaped gardens, jogging tracks, and dedicated green zones that create a low-density, resort-style environment. The architecture follows a contemporary aesthetic with efficient floor plates designed for maximum ventilation and natural light, catering to the aspirational homebuyer seeking quality construction at accessible price points. The development is phased strategically — Phase 1 (Joyville Howrah) comprising 29 towers is delivered and occupied; Western Heights (2 towers) and the New Phase (20+ towers) extend the community, while the upcoming Joyville Villa phase introduces low-rise plotted development.
Low Density Planning Private Elevator Access Dual-Aspect Ventilation Continuous Running Decks
02
Institutional Governance

Developer Pedigree & Legacy

Shapoorji Pallonji Group

Publicly traded institutional trust, flawless regulatory adherence, and benchmark delivery milestones.
Shapoorji Pallonji Group (SP Group) is a 150+ year old Indian conglomerate renowned for engineering marvels including the Reserve Bank of India building, Mumbai; the Imperial Towers, Mumbai; and the construction of the Statue of Unity. In real estate, SP Real Estate (SPRE) operates the 'Joyville' brand for mid-income housing across Kolkata, Pune, Bangalore, and Gurugram, backed by institutional partners Actis and IFC (World Bank Group). The group's financial discipline, construction quality assurance processes, and track record of delivering 100+ million sq. ft. make it a benchmark for reliability in Indian real estate. In Kolkata, SPRE has established a significant footprint with Joyville Howrah as its flagship township, supported by robust project management and timely delivery credentials.
Corporate Transparency Proven Delivery Track Record Strict RERA Compliance Top-Tier Capitalization
03
Finishing Standards

Interior & Finishes Specifications

Turnkey Luxury Execution

Imported Italian marble, multi-split VRV/VRF climate orchestration, and smart home automation.
Units feature vitrified tile flooring in living/dining/bedrooms, anti-skid ceramic tiles in balconies & bathrooms. Kitchen includes granite countertop with stainless steel sink, CP fittings, and provision for chimney/hob. Bathrooms fitted with branded sanitary ware (Hindware/Kohler equivalent) and CP fittings. VRV/VRF air-conditioning provision in living & master bedroom. Modular kitchen provisions with electrical points for appliances. Video door phone, intercom, and pre-wiring for home automation (smart switches/sensors). Balcony depths of 4-6 ft with MS railing. Powder room in 3 BHK configurations. Servant quarter/toilet provision in select larger units.
Italian Marble Flooring Concealed VRV Multi-Split AC European Modular Kitchens Smart Home Automation
Unit Configurations & Pricing Overview

Curated Configurations & Starting Prices

Choose from finely detailed floor plate dimensions engineered for natural ventilation and panoramic horizons.

1 BHKCarpet Area
605 sq ft
₹25.28 Lakhs Onwards(~₹4,180)
Layout Highlights

Compact efficient layout, living/dining, 1 bedroom, kitchen, 1 toilet, balcony, provision for AC in bedroom

2 BHKCarpet Area
850 - 1,116 sq ft
₹45 Lakhs Onwards(~₹4,500 - ₹5,000)
Layout Highlights

Spacious living/dining, 2 bedrooms (master with attached toilet), common toilet, kitchen with utility balcony, 2 balconies, powder room in select units

3 BHKCarpet Area
1,116 - 1,291 sq ft
₹75 Lakhs - ₹1.02 Cr(~₹5,800 - ₹7,900)
Layout Highlights

Large living/dining, 3 bedrooms (master with walk-in closet & attached toilet), 2 additional toilets, kitchen with utility, servant quarter provision, 3 balconies, dedicated powder room

Villa (Joyville Villa Phase)RERA Carpet Area
911 - 1,550 sq ft
₹52.75 Lakhs - ₹1.23 Cr(~₹5,800 - ₹7,900)
Layout Highlights

Low-rise villa format, private garden/terrace, 2/3 BHK configurations, dedicated parking, clubhouse access, gated community within township

Location & Connectivity

Strategic Placement & Commute Benchmarks

The Salap-Domjur corridor on NH-6 (Bombay Road) has emerged as Howrah's primary residential growth vector, driven by the completion of the Kona Expressway, the Howrah Maidan Metro Station (East-West Metro Green Line), and proximity to the Santragachi railway junction. This micro-market offers a rare combination of arterial connectivity to Kolkata CBD (via Vidyasagar Setu/Second Hooghly Bridge in 20 mins), industrial employment hubs (Kona, Sankrail, Domjur), and upcoming social infrastructure. Land values have appreciated 12-15% CAGR over 5 years, fueled by nuclear family migration from core Kolkata seeking larger homes at 40-50% lower per-sq-ft rates.

Key Commute Times to Prime Business Hubs

Netaji Subhas Chandra Bose International Airport (CCU)
22 km / ~45 min via NH-6 & VIP Road
Kolkata CBD (Park Street / Esplanade)
14 km / ~30 min via Vidyasagar Setu
Santragachi Railway Station / Bus Terminus
5 km / ~12 min via Kona Expressway
Howrah Maidan Metro Station (Green Line)
3.7 km / ~12 min drive
Sector V / Salt Lake IT Hub
18 km / ~40 min via Vidyasagar Setu & EM Bypass

Arterial Expressways & Road Links

  • Kona Expressway – 2 min drive (direct access to NH-6 & Kolkata)
  • NH-6 (Bombay Road) – Frontage access, connects to Mumbai Highway
  • Vidyasagar Setu (2nd Hooghly Bridge) – 8 km / 20 min to Kolkata CBD
  • Howrah Amta Road – 1 km, connects to industrial belt & Santragachi
  • Santragachi Junction (SER) – 5 km / 12 min for suburban rail

Metro Stations & Rapid Transit

  • Howrah Maidan Metro Station (Green Line) – 3.7 km / 12 min drive
  • Santragachi Railway Station (South Eastern Railway) – 5 km / 12 min
  • Upcoming Howrah Metro Extension (planned) – ~3 km from New Phase
  • Netaji Subhas Chandra Bose International Airport – 22 km / 45 min via NH-6 & VIP Road

Social Infrastructure & Catchment

Reputed Schools
  • Asian International School, Domjur – 3 km
  • Delhi Public School (DPS) Howrah, Sankrail – 6 km
  • Julien Day School, Howrah – 5 km
  • Heritage Academy, Howrah – 4 km
  • HVI (Howrah Vivekananda Institution) – 6 km
Healthcare Centers
  • ESI Hospital, Baltikuri – 4 km
  • Howrah District Hospital – 7 km
  • Narayana Multispeciality Hospital, Howrah (via Kona Expy) – 8 km
  • ILS Hospitals, Howrah – 9 km
Retail & High-Street Hubs
  • Avani Riverside Mall, Howrah – 8 km
  • Forum Rangoli Mall, Belur – 10 km
  • E-Mall, Howrah Maidan – 9 km
  • Ankur Shopping Plaza (Local), Domjur – 2 km
  • Kolkata West International City Retail Hub (upcoming) – 3 km
Curated Amenities

Lifestyle Sanctuaries & Exclusive Club

Curated across wellness hydrotherapy, social entertaining lounges, and smart eco-sustainability.

Wellness & Athletics

  • Swimming Pool (Adults & Kids)
  • Fully Equipped Gymnasium
  • Tennis Court(s)
  • Table Tennis / Indoor Games Room
  • Jogging & Cycle Track
  • Yoga & Meditation Lawn
  • Senior Citizen Sit-out Area

Leisure & Social Club

  • 22,000+ sq. ft. Grand Clubhouse
  • Multipurpose Banquet / Party Hall
  • Amphitheater / Open Air Theatre
  • Kids Play Area & Sand Pit
  • Creche & Play School Provision
  • Pool Side Lounge & Café
  • Landscaped Gardens & Thematic Parks

Safety & Sustainability

  • 3-Tier Security with CCTV Surveillance & Boom Barriers
  • Rainwater Harvesting & Groundwater Recharge
  • Sewage Treatment Plant (STP) & Solid Waste Management
  • Solar Lighting in Common Areas
  • EV Charging Provisions in Parking
  • Fire Fighting System as per NBC Norms
  • Intercom & Video Door Phone Connectivity
Investment Analysis

Capital Growth Drivers & Rental Potential

High-net-worth ownership dynamics, corporate leaseback demand, and comparative market valuation.

Primary Growth Catalysts

  • Operational Howrah Maidan Metro (Green Line) reducing Kolkata commute to 25 mins
  • Kona Expressway & NH-6 widening improving logistics & industrial connectivity
  • Santragachi Railway Station redevelopment as major terminal (Amrit Bharat Scheme)
  • Proximity to Kolkata West International City & upcoming commercial hubs
  • Institutional ownership (Actis, IFC) ensuring capital discipline & quality delivery

Rental Yields & Tenant Catchment

Strong rental demand from working professionals in Kona/Sankrail/Domjur industrial belts, IT/ITES employees commuting to Sector V/Kolkata via Metro, and migrant families seeking quality gated communities. 1 BHK units fetch ₹8,000-10,000/month; 2 BHK ₹12,000-16,000/month; 3 BHK ₹18,000-24,000/month. Gross rental yields of 3.5-4.5% with high occupancy (>90%) due to township ecosystem and brand trust.

Market Competition Benchmark

Outperforms nearby projects like Kolkata West International City (larger scale but slower delivery), Ganges Gardens (smaller scale, limited amenities), Primarc Aadvika (premium pricing), and PS Sansara (mid-segment). Joyville's USP: SP Group construction quality, delivered township ecosystem, metro proximity, and institutional backing — commanding 10-15% price premium over local peers with faster resale liquidity.

Compliance & Questions

Frequently Asked Questions

Transparent statutory compliance, booking procedure, and project timelines for Shapoorji Pallonji Joyville Howrah.

Official HRERA Registration
HIRA/P/HOW/2018/000164, HIRA/P/HOW/2018/000165, HIRA/P/HOW/2018/000281, HIRA/P/HOW/2021/001190
Authority: HIRA (West Bengal RERA) • Status: Registered
Verified HRERA Compliance

Official Authorized Advisory Desk

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Statutory Disclaimer: All details, floor plans, dimensions, and prices presented are sourced from public disclosures (RERA, MagicBricks, developer collaterals) and are subject to change by the developer. Phase 1 is delivered; New Phase, Western Heights & Villa are under construction/pre-launch. Final allotments are subject to official HIRA RERA terms and agreement execution. Carpet areas are RERA-defined; loading factors vary by phase.
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